Your Fav SEO Tips and Tricks

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Permalink Reply by Brandon R. Lott on February 26, 2008 at 10:18am

Let's try this again, did not work the first time! Good point Jim! My question to you is what do you use and how do you measure the results? What results are you looking at to measure? Are you able to assign and ROI to the end result?

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Permalink Reply by Jim Brown on February 26, 2008 at 10:21am

We you use a couple of different tools to pull SERP reports for the big 3 engines. We also track the amount of inbound links, discarding those that are reciprocal. The ROI is completely justified by the traffic, tracked by web analytics.

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Permalink Reply by Greg Cross on February 26, 2008 at 10:39pm

Watch this - I think it's about 5 minutes - online video on SEO stuff from an expert form Network Solutions. Very helpful!

Here is the link: http://www.shashi.name/2008/02/how-small-business-can-use-search.html

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Permalink Reply by Jeb Banner on June 3, 2008 at 9:22am

We are learning the #1 and 2 rules of SEO is usability and fresh content. Links are important as well but they will come if the site is worthy.

Great usability and content translates into long stays (5 plus minutes), low bounce rate (40% or less), high page counts (5-10 pages a visit), etc. It also means more "real" external links by visitors who find your site so compelling they have to link to it. So great SEO is great design is great functionality is great content is great everything. You can't skimp.

A user knows if they "like" a site within a fraction of second, in our opinion design is king as much as content. Know your audience and create a space they want to live in.

So make a great, clean site with content people want, update it regularly (weekly if possible) and continue to add functionality and pages whenever possible. Then do all the normal SEO stuff like keyword research, title tags, social bookmark, etc and the traffic will come in time.

The trick to SEO is there are no tricks, just make a great site and follow best practices that are well known by all.
(ok there are some tricks but that's what we get paid for!)

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