Smaller Indiana

Making people and ideas findable

I will be the first to admit that I have a small addiction to Facebook, however, I have not been creative enought to find a way to use it as a sucessful prospecting/marketing tool.  Any suggestions or comments?!?!?!

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Most of my posts are personal and I use it to connect with family and friends, but I am starting to post some professional activity. I do a monthly lunch & learn session and have started posting in my Facbook Events. I am a Financial Planner and one of my son's friend's Mom sent me a note asking if I did 401k Rollovers. I have seen several very successful Facbook users - CIndy Hartman from Hartman Inventories, Leah Jackman-Whitner and Mark McNulty.
I have a separate facebook page for my company and post info about new products, sales or when I've posted a new blog post. I have it linked to twitter, so it does double duty.
Facebook is a great tool for personal and business... I think the most important aspect to remember is building relationships with people. If you have that as your goal whether you use it for personal or business or both it will take on a life of its own..I have heard some people say they don't want to share their personal information with business clients but honestly anything I put on facebook I wouldn't put on there if I was worried about who would see it because once its out there in cyberspace its there forever and doesn't just go away because you took it down... I recently started working for a non-profit managing their website and doing marketing materials for NAMI Indiana and I set up a facebook page for them. What I have found interesting is getting to know people on facebook who use NAMI's services and learning how important the organization is. I have found it to be a very helpful tool!
I have a separate website for business as I don't want to mix the two however I have not yet found a lot of use for the professional site besides posting links to my videos and blog.
This is a good question. Initially, I joined Facebook after peer pressure, but of course, now am hooked. I post both personal information and some business info, I'm a real estate agent at F.C. Tucker. It's interesting that when I post info about housing (not listings, but tips and experiences - such as a house where someone put laminate hardwood floors over carpeting), I get lots of comments and feedback. Definately there is a balancing act.

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