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Joe Dager
  • Male
  • Fort Wayne, IN
  • United States
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Why doesn't Starbucks recycle?

Replied Sep 2

How would you use social media to attract more visitors to Ft Wayne?

Replied Aug 1

How would you use social media to attract more visitors to Ft Wayne?

Replied Jul 31

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Joe Dager replied to Pat Coyle's discussion 'Why doesn't Starbucks recycle?'
Great question Pat, and I really enjoyed the quality and simple answers to the issues. Just about all of them have merit and can make significant differences. 1. Commerical Company: At first I objected to this statement since many people think th...
September 2
Jack Klemeyer and Joe Dager are now friends
August 24
Joe Dager is now friends with Mickey Brooks and Andrea Emerson
August 4
Joe Dager added an event
August 4, 2009 from 12pm to 12:30pm
Business901 introduces Marketing your Black Belt, a Webinar for Lean Six Sigma Consultants and Organizations. This Webinar will specifically address issues such as customer acquisition, retention and how you effectively communicate and collaborate...
August 1
Joe Dager replied to Pat Coyle's discussion 'How would you use social media to attract more visitors to Ft Wayne?'
I agree that tourism should engage with their audience in social media. I think there are important reasons for doing so and you mentioned several in your post. But after reading you post it seemed like just another effort in outbound marketing.;)...
July 31
Joe Dager replied to Pat Coyle's discussion 'How would you use social media to attract more visitors to Ft Wayne?'
Thanks Pat, I think Social Media is a great tool for visitors outside the region, inside is where I question it being used. And I believe it can be used to attract Fort Wayne visitors to other regions in Indiana. I read the post earlier today an...
July 30
Joe Dager replied to Pat Coyle's discussion 'How would you use social media to attract more visitors to Ft Wayne?'
I utilize Social Media and may be one of the more active in Fort Wayne on that platform. I have seen numerous attempts by marketers to create a social media presence in Fort Wayne, including myself. It is slow in coming but there is not anything w...
July 30
Joe Dager replied to Pat Coyle's discussion 'What is so important about July 4th?'
From the Omnivoracious - Hungry for the next good book® We sometimes forget how important our heritage is!
July 5

Profile Information

How did you hear about Smaller Indiana?
Friend
What is your greatest strength?
System thinker with a passion for implementation.
What are you working on?
Duct Tape Marketing Coach and One Page Business Plan Consultant and with that combination I create some dynamite One Page Marketing Plans!
How big is your business?
small company
What is your Job Title
Owner
What is your Company Website?
http://www.business901.com/blog1/
What is your Personal Website?
http://fundingyournonprofit.com/
What is your alma mater?
Other / out of state
Why join Smaller Indiana? What are you hoping to experience here ?
In most online social groups you seem to disconnect so quickly. A smaller group with local flavor may prove to be very beneficial for members.

Joe Dager's Blog

Joe Dager

Can Selling be this simple - YEP!

I was going to talk about sales & distribution channels, hour glasses and funnels but why, when a pand-handler did it so eloquently.
Derived from a Seth Godin post: The panhandler’s secret

… Continue

Posted on February 28, 2009 at 9:25am —

Joe Dager

Should marketing care about cash flow?

Your marketing team needs to look at things differently to help you succeed in a tough market. Think of ways that you can make your customers feel more like part of a team that is helping each other get through these times. If you do that, your bill may not end up on the bottom of the pile.

… Continue

Posted on February 26, 2009 at 7:30am —

Joe Dager

Competitive Advantage - What is yours?

We all want one? Do we all have one? Can everyone in your organization name it? Can everyone of your customers name it? But it is not only about an organization, if you are looking for a job, what is yours?


Here are some tactics in developing one:

Reduce product pricing
Make it diffi… Continue

Posted on February 8, 2009 at 11:09pm —

Joe Dager

Interview with Amy Stark of Stark Reality

I had the pleasure of interviewing Amy Stark of Stark Reality. We discussed the use of Social Media for Nonprofits and most specifically, Twitter. Amy’s company Stark Reality works with Nonprofits in setting up their Social Media communication. She is a major contributor to Smaller Indiana and can be found on Twitter @AmyStark.

… Continue

Posted on February 3, 2009 at 1:59pm — 1 Comment

Joe Dager

Mirror Your Customer - Your Process

In a previous post(this is post 5 of 5), I asked these questions:
1. Do you understand your customers buying process?
2. Does your marketing mirror that process?
3. Do you have specific marketing messages that your customer receives at critical points in that process?
4. If you did, would your marketing be more effective?

Since the buying process is defined by the customer, it should not seem anymore that it is subjective, it is pretty objective at this point based on the previous series of pos… Continue

Posted on January 29, 2009 at 10:35am —

Comment Wall (16 comments)

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At 9:39am on November 19, 2008, Jody Jones said…
Hi Joe,

Another former Fort refugee waving from Elkhart. Loved my 5 yrs there, would love to move back someday. Looking forward to hearing more about your ventures.
At 2:48pm on November 13, 2008, Dan Surface said…
Hey Joe:
I just had a brain fart. I picked up the stuff at Frontline along with several other items and called Wild Hare and talked to your wife and thanked her. Then it dawned on me that it was what you promised.

Thanks so much for the donation to the event tomorrow evening!
At 9:27am on October 26, 2008, Amy Stark said…
Hey Joe, I grew up in Ft. Wayne-- (Go Northrop!) and my mom still lives there, so I often visit.

Next time I'm there, could we meet for a cup of coffee? I got my MA in Philanthropic Studies in December and I am introducing Indy's Not-for-profits to Social Media.

Is it possible to sell something for FREE to Not-For-Profits and make a living? Anyhow, I would like to learn more about how you do it. I am very impressed with your branding, by the way. I am still new, and mine is a work in progress.
At 3:27pm on August 2, 2008, Dan Lillpop said…
Thanks Joe. Glad to be here, and I plan on joining some groups. Dan
At 10:44am on May 12, 2008, Joe Dager said…
Yes, I do work out of Fort Wayne. I am a Marketing Coach implementing simple, effective and affordable marketing systems within a small business. And You?
At 10:35am on May 12, 2008, Greg Clements said…
Saw you on the Fort Wayne group and wanted to say hi. What is it that you do? Do you work out of Fort Wayne?
At 8:49am on April 9, 2008, Scott Abel said…
Just wanted to remind you about Web Content 2008 Chicago. It's a conference I produce with a consulting firm in Chicago that is right up your alley. This year's theme is "Web 2.0 and Its Impact on Web Communication". Our keynote speaker, Dick Costolo of Google will address the subject o f Hypersyndication. Featured speaker Gian Fulgoni of comScore will discuss maximizing the ROI of online marketing; Michael Silverman of Duo Consulting will discuss the new rules of marketing; and Indianapolis marketing guru James Michelson of JFM Concepts will explore how to provide personalized marketing content to drive marketing and sales.

Smaller Indiana members can save $200 off registration when the register by telephone before April 30, 2008. To claim your discount, contact Shari Spraker at +1 312.529.3000. Use discount code Smaller Indiana.

Check out the site and let me know if you have any questions.

Web Content 2008
June 17-18, 2008, Chicago
www.webcontent2008.com

Cheers,

Scott
At 1:13pm on February 21, 2008, Joe Dager said…
No, you were wrong. I cannot believe your not lstening to Tim Ferris right now! I am!
At 12:40pm on February 21, 2008, Scott Howard said…
Hi Joe,

I've been meaning to ask you, I think I saw you last Thursday at the Chamber of Commerce. I was there for the Umbrella Series, put on by Labov & Beyond, but later when I was looking for you to introduce myself, I didn't see you.
At 10:39pm on February 19, 2008, Bonnie Benshoof said…
Hi Joe I will read the blog thanks for joining the group!! Bonnie

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