From a guy’s perspective, social media leans feminine. On the whole women are much more apt to post personal pictures, share craft ideas and tweet about their emotions. Even though the Generation Y shares their personal lives more than ever …
I wanted to give you a sneak peek into new research and a presentation I am giving at a couple of conferences in the next week. This information is based on the changes in retailing and the customer engagement strategy …
Twitter is a great marketing tool for most companies. It brings recognition to your brand and allows customers to share their love for the brand. Unfortunately, the publicity that Twitter brings is not always positive. Sometimes it brings along a …
Last week I presented the Fierce Loyalty model in a half-day workshop and during the Q & A, a gentleman raised his hand and said “I totally see how the pieces come together for fierce loyalty. I’m just wondering, is …
Motherhood hit like a ton of bricks.
Nearly 10 years of experience in marketing, media, and startup business management, meant nothing being thrown into a trade with no training. I’d be lost if not for the strong network of women …
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We have heard the hell-fire-brimstone-preach-from-the-heavens marketing speak from every consultant on the face of the planet. Through all the conversations there are a couple of themes emerging from the direct-to-consumer conversations and mobile is one of them.Posted on July 12, 2010 at 4:14pm
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