Smaller Indiana

Making people and ideas findable

Kyle Lacy
  • 27, Male
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Kyle Lacy's Friends

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Kyle Lacy's Videos

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Reaching the Young Male Demographic Using Social Media

From a guy’s perspective, social media leans feminine.  On the whole women are much more apt to post personal pictures, share craft ideas and tweet about their emotions. Even though the Generation Y shares their personal lives more than ever …

The Future of Digital Marketing in Retail

I wanted to give you a sneak peek into new research and a presentation I am giving at a couple of conferences in the next week. This information is based on the changes in retailing and the customer engagement strategy …

5 Ways to Diffuse a Twitter War in Regards to Your Brand

Twitter is a great marketing tool for most companies. It brings recognition to your brand and allows customers to share their love for the brand. Unfortunately, the publicity that Twitter brings is not always positive. Sometimes it brings along a …

Three Ways to Accelerate Fierce Loyalty in Your Community

Last week I presented the Fierce Loyalty model in a half-day workshop and during the Q & A, a gentleman raised his hand and said “I totally see how the pieces come together for fierce loyalty. I’m just wondering, is …

Moms Are The Ultimate Marketers

Motherhood hit like a ton of bricks.

Nearly 10 years of experience in marketing, media, and startup business management, meant nothing being thrown into a trade with no training. I’d be lost if not for the strong network of women …

Latest Activity

Denise Reiter and Kyle Lacy are now friends
May 7
LYNN MILLER commented on Kyle Lacy's group Rainmakers Marketing Group
"HAPPY HOLIDAYS SMALLER INDIANA!!! How would you like to be a part of OPENING NIGHT FOR THE INDIANA PACERS?!!  Since we  are not sure yet who or when we will play, we are offering a “MYSTERY MATCH UP”. Although nothing is…"
Dec 2, 2011
LYNN MILLER commented on Kyle Lacy's group Rainmakers Marketing Group
"Indiana Fever vs. Atlanta DreamDoors Open - 4:00pm (subject to change)Tipoff - 5:00pmJoin the Indiana Fever and the IOPO Foundation as we celebrate "Life Saver Hero Night" on Sunday, September 11th, 2011 when the Indiana Fever take on the…"
Aug 31, 2011
Mark Bucherl commented on Kyle Lacy's blog post My Top 10 Twitter Business Applications
"Hey Kyle, got an update to this post? I'm digging my Yoono plugin for Firefox these days!"
Aug 29, 2011
LYNN MILLER commented on Kyle Lacy's group Rainmakers Marketing Group
"THIS IS YOUR VERY LAST CHANCE FOR FREE FEVER TICKETS!!  Get yours for tomorrow night! To redeem your two complimentary Fever tickets, click here or go to the below web site and use the password XLMILLER.http://www.wnba.com/fever/offer.html"
Aug 8, 2011
LYNN MILLER commented on Kyle Lacy's group Rainmakers Marketing Group
"This isnt a joke! I have been trying to get you all to come out to a Fever Game for quite some time, but some of you are hesitant, now is you chance to come and try out an INDIANA FEVER GAME for FREE!!  Seriously FREE! You can attend an…"
Jul 18, 2011
Leanne Miller joined Kyle Lacy's group
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Anderson University

A group for those of us who attended the great school of Anderson University. GO RAVENS!
Jun 29, 2011
David S Moore Foundation joined Kyle Lacy's group
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Rainmakers Marketing Group

This is just a small group for those of us involved in the Rainmakers Marketing Group in Indianapolis and the surrounding areas!
Jun 2, 2011

Kyle Lacy's Discussions

Thoughts on the Shootings at the Indiana Black Expo
8 Replies

Started this discussion. Last reply by Michael G. Jul 27, 2010.

Office Space, Training Center, and Common Area Open for Rent!
3 Replies

Started this discussion. Last reply by Todd Muffley Jul 13, 2010.

Kyle Lacy's Photos

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Social Media Is Where It's AT!

Where I BE... ONLINE.

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Kyle Lacy's Groups

Profile Information

How did you hear about Smaller Indiana?
Friend
What is your greatest strength?
Evangelist
What are you working on?
Brandswag deals in socially creative communication.
New Media::Blog::WebSite::Branding::GraphicDesign::SocialMedia

We consult with businesses on how to use social media to best suit their purpose and revenue stream.
How big is your business?
small company
What is your Job Title
Owner
What is your Company Website?
http://getbrandswag.com
What is your Personal Website?
http://kylelacy.com
What is your alma mater?
Anderson University
Why join Smaller Indiana? What are you hoping to experience here ?
I joined Smaller Indiana because I look up to Pat Coyle and anything he sent me I HAD to do. So here we are, now numbering at almost 4000 members.

I keep coming back to Smaller Indiana because it works. In all areas of my personal and business life. It just plain works.

Kyle Lacy's Blog

Is Violence Associated with the Indiana Black Expo?

There is a discussion going on in Facebook (on my page) about the 9 people injured at the Indiana Black Expo… Continue

Posted on July 19, 2010 at 2:58pm — 1 Comment

A Breakdown of Social and Mobile Application for Retail

We have heard the hell-fire-brimstone-preach-from-the-heavens marketing speak from every consultant on the face of the planet. Through all the conversations there are a couple of themes emerging from the direct-to-consumer conversations and mobile is one of them.



According to the Morgan Stanley Mobile Report of 2010 growth in the mobile Internet world is driven primarily by 3G adoption… Continue

Posted on July 12, 2010 at 4:14pm

Your eCommerce Site MUST Become Mobile

I recently read Measuring Mobile App Effectiveness, an article that discussed the future and sustainability of the mobile web and mobile applications. I'd like to focus on how companies can take advice from the article and create successful mobile applications. The article points out that the average consumer has seven mobile applications they use on a daily basis. On top of that, there is an ongoing debate on whether to communicate with a consumer through text messaging or through a branded… Continue

Posted on July 8, 2010 at 3:30pm

Checklist for 25 Reasons not to Hire a Social Media Consultant

I have been discovering many people starting to enter the world of social media marketing. It can be anything from an advertising firm to a small business coach. It is probably pretty confusing for business owners trying to learn about the amazing new tools available on the web. I wanted to help you out with your first steps in choosing a social media educator or consultant.



1. They need to use the tools they are… Continue

Posted on April 6, 2010 at 11:23am

Why Aren't You Integrating Your Marketing? This is Ridiculous.

I need to rant. I picked up REACH magazine while hanging out in my apartment yesterday... do we all know what is inside the Reach magazine? Coupons... a ton of coupons from local businesses...spreading their message and product across the city. ( I love Reach Magazine)



I am all about coupons. I use coupons to buy food, clothing, and services. There was only one problem with the hundred (or so) ads/coupons in the magazine. There were no links… Continue

Posted on March 11, 2010 at 7:00am — 10 Comments

Comment Wall (1,585 comments)

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At 12:41am on November 29, 2011, Cissi Sherlock said…
Please consider advertising your business, ventures, classifieds and events with Diversity Focus Today. http://dft-infosite.webs.com/ cyberweekwebrates.htm
At 1:17pm on November 29, 2010, Samantha Hicks said…
Hi Kyle - Hope you had a great Thanksgiving. Best Wishes - Samantha Hicks
At 11:49pm on October 28, 2010, Kristen R Harlow said…
I love the fall colors, watching lightning and fire flys in the summer, and beautiful brick houses.  A transit system connecting the burbs to downtown would be fantastic. 
At 3:11pm on June 28, 2010, Katie Pellerin said…
Thanks for a great seminar today!
At 11:31am on May 24, 2010, Aaron Craig said…
Kyle:

I am not in the nonprofit sector anymore, but the Capturing Engagement from the Next Generation seems like a great event. I will pass the info on as I have many colleagues still in the not-for-profit world.

Thanks,

Aaron
At 6:17pm on April 23, 2010, Ben Mokaya said…
Kyle, how do i contact you?.

My new email : mokayaz@gmail.com. Need advice on how to plan and host a workshop or symposium.
At 4:34pm on April 6, 2010, Steve Hill said…
Thanks for commenting on my blog post on Twitter utilities Kyle. Your input is always very helpful and appreciated!
At 5:29pm on April 3, 2010, Vickl Wiederkehr said…
Will you be coming to Evansville area anytime soon? Jasper/Louisville/Owensboro all would work also. Vicki
At 9:44pm on March 22, 2010, Jenn Lisak said…
Just wanted to let you know that I love the video. Out of the box. I like it.
At 1:17pm on March 10, 2010, Benton Ruth said…
Kyle, WOW, I am a Smoorier! That is a new tag for me--and I love it. One personal quesiton. Do I know you from Eastside Church of God in Anderson? We had two Kyles there...Lacy and Lacey. After working in Indy for 35+ years it is good to find a place to connect with others in business. Peace and Blessings, (Richard) Benton Ruth
 
 
 

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